2018
Cherie Hu

MGT107: Musicians Marketing Themselves Like Tech Products – Cherie Hu

Cherie Hu, a music tech columnist for Billboard and Forbes, comments on her article about 88Rising, and explains how you can apply the tech adoption life cycle to your music career, something she describes in detail in her Medium post called “The Artist as Technology”.

Alex Frecon

MGT106: How An American Hip Hop Artist Travelled To North Korea To Play Hockey – Alex Frecon

Alex Frecon, a hip hop artist and copywriter from Minneapolis, went to North Korea to play in a hockey match against the North Korean Men’s National Hockey Team. Now Alex shares his story on this Music Growth Talks podcast episode.

Sony Theakanath

MGT105: The AI Tool Label A&R Use To Sign Artists – Sony Theakanath (Asaii)

Sony Theakanath, the CEO and Founder of Asaii, talks about their lead generation A&R platform serving record labels, and shares tips for musicians who want to be noticed by data-driven industry influencers.

Ariel Hyatt

MGT104: Baby Steps Towards A Successful Music Career – Ariel Hyatt

Ariel Hyatt, the founder of Cyber PR, talks about the importance of starting your marketing campaign with a story, explains the different types of fans and how to identify your core audience, and more. Get a FREE physical copy of Ariel’s “Crowdstart” book at the link inside!

Ryan Kairalla

MGT103: Declare Your Independence As An Artist – Ryan Kairalla

Ryan Kairalla, an entertainment lawyer and author of the “Break The Business” book and podcast, talks about (not) trusting record deals, opening your own record label, new promising platforms for musicians, predictions for 2018, and more.

Photo credit: Bandzoogle

SEO Checklist For Musicians

It’s not easy figuring out how to start optimizing your band’s presence in search engines. So we took all of our SEO advice and broke it down into one handy checklist.