Marketing
Napster

10 Years After Napster: Welcome To 1998

Ten years after Napster tried to make a deal with the record labels, the record labels have found themselves offering exactly the same thing Napster proposed. Consumers have proven that they pay money when there is a good value for their money.

Is MySpace Still Relevant?

Is MySpace Still Relevant?

Technology is only useful if it is necessary for a human experience, and MySpace was the pioneer of a much wider discussion of which the ripples are still being felt. Joe Shooman shares his thoughts on social networks.

Embrace Twitter! Top Tips For Musicians

Embrace Twitter! Top Tips For Musicians

Here you will find a dead simple, up-to-date collection of advises from experts all around the web aimed to help you get maximum out of Twitter.

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Thoughts On Marketing Your Music (For The Emerging Artist)

So, you’ve put in the time studying your instrument for many years and even have a brand new shiny record to show for all that hard work. Within the next few minutes of finishing these projects many questions will pop in your head, but two will arise above all else…

Johnny Royal’s Social Media 3.0 White Paper

Johnny Royal’s Social Media 3.0 White Paper

Last month Johnny Royal from Luthier Society published a white paper, provocatively titled “Social Media 3.0″.

CD-Vinyl: Innovation Or Perversion?

CD-Vinyl: Innovation Or Perversion?

The thingy in question is a new single by French hip-hop producer Wax Tailor, released in a format aptly titled CD-Vinyl – which can be played in a CD player as well as on a turntable.