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How To Use Twitter, AirBnB, And Instagram’s Marketing Techniques To Promote Your Music

Each of these companies started without massive marketing budgets but managed to get unprecedented numbers of users through smart marketing. What’s their secret?

Pharrell-BBC

The N.E.R.D Of The Music Fashion Industry

Hip-hop has endured a turbulent love affair with fashion, with years of examples gone by of how the two can marry perfectly or get it horribly wrong.

Promo Hutt

From Dubplates To DJ Promo Subscriptions #Podcast

You will learn how DJs get pre-released tunes and what labels do to get better exposure in this conversation with Chris Gorsuch from Promo Hutt.

Music-by-MichaelRiedel

Nothing Is Comparable With Music

In this article we’re going to look at some of the specific reasons that music is so essential to having a full and enjoyable life.

TylerTheCreator-by-CharlotteZoller

The Odd Future Of Hip-Hop Marketing

Rows upon rows of enthusiastic fans dressed from head to toe in Supreme wait patiently on a freezing cold afternoon in central London for controversial hip-hop group Odd Future to arrive…

Beyoncé's Insights on Musicmetric Pro

Musicmetric’s Latest Features Help Better Locate Fans And Identify Trends

Tools to discover future hit makers, locate fans via Twitter and automatically analyse performance are at the heart of a features overhaul unveiled for Musicmetric at MIDEM last month.