Spotify

Spotify – Right Or Wrong?

Spotify has definitely been generating some controversy over the inexpensive, seemingly all inclusive service of music. It is ultimately better for the consumer, than it is for the artist – but a better alternative than piracy.

Atypical Clothing

Sponsor Me: The Pairing Of Band And Brand. Part Two

Getting endorsed is not like winning the lottery. Artists that have a plan and know how to pitch themselves make for perfect candidates. If you lack that experience, the best way to gain it is to dive in and learn to talk the talk.

guardian

An Unlikely Collaboration: Album Launches, Live Streams, And Florence And The Machine

You have the traditional news outlet in the London Guardian, the mysterious new digital media companies, and the media heavyweight BSkyB. Florence and the Machine definitely has media support for the release of Ceremonials.

Image credit: steviep187 on Flickr

Sponsor Me: The Pairing Of Band And Brand. Part One

An oft-applied method of relieving some financial hardship in this industry is to acquire an endorsement deal. In a nutshell, you get easier access to your favorite products and services in exchange for some form of advertising to the supplier.

Rhythm gaming experience

Guitar Hero And Music Industry: Friend Or Foe?

All this music needed to be legally licensed from the respective owners and so a cordial relationship between the worlds of music and gaming was necessary for these games to work.

Darren Hayes

Darren Hayes On Special Promotions For Latest Album

To promote the issue of Secret Codes & Battleships, multi-platinum artist and erstwhile vocalist of Savage Garden Darren Hayes launched a special promotion: a scavenger hunt.