This overview of the smartlink platforms is a good start for any artist or band out there who wants to take their marketing efforts to a new level. First made purely for music releases, smartlinks can now be used for concerts, tours and even podcasts.
In the world of entertainment, YouTube has become one of the most innovative platforms for an
individual to make a living off of. Some of the top earners made over $20 million in 2020 and the
platform is expected to continue to rise in popularity.
Promoting your band in the middle of a worldwide quarantine seems really hard – but there are ways forward, more than you might think. As I look around in my role as a music marketer I have seen some strange successes. People are starting to put stuff together, especially in Scandinavia.
