Marketing
How to market your music during the lockdown

3 Core Music Promotion Tactics During Quarantine

Promoting your band in the middle of a worldwide quarantine seems really hard – but there are ways forward, more than you might think. As I look around in my role as a music marketer I have seen some strange successes. People are starting to put stuff together, especially in Scandinavia.

Image Source: Pixabay

Marketing Tips For Music Artists on the Road

Going on the road as a music artist is an exciting, busy, and even exhausting experience. You’ll be playing a lot and may have other obligations, too, like album signings or meet-and-greets. It’s a lot to juggle, and it’s easy for your marketing efforts to get pushed to the side during this busy time.

dron

How Drones Are Helping Musicians Create Better Experiences for Fans

These unmanned aerial vehicles have tons of potential uses, and have been used both recreationally and to deliver an upgraded experience in a variety of entertainment platforms.

Screenshot from Lana Del Rey's Instagram

Three Simple Tips And Tricks To Promote Music Using Video

As an artist, it is important to make the most of what you have. Taking control of where and how you publish is important – and what is more important is publishing in video format across all platforms. Here are some ideas on how to create great video content yourself.

Playing

Booking More Gigs by Getting Creative with Nontraditional Venues

If your band is going on tour, chances are there are a lot of people you will need to get in contact with, especially if you’re booking the shows yourself.

Audience

How To Effectively Integrate Facebook Event Marketing

If you’re a young artist who’s new on the scene, you won’t be able to make it anywhere in the music world if you can’t draw people to your shows and performances. For many younger artists, Facebook events are primarily the way they bring people out to such showcases.