As a band or an independent artist, the most crucial question is, “How do I stand out?” This is where digital marketing, a driving force harnessed by big players like Warner Music, Universal Music, and Ultra Music, can make a difference for you.
Understanding the audience is crucial for effective music marketing. It helps artists and marketers identify the right channels to promote their music, craft targeted messages that resonate with the fans, and ultimately build stronger connections.
In the era of music streaming, getting your song on a Spotify playlist is a crucial step in increasing your streams and reaching new listeners. Here we’ll explore each type of playlist and provide valuable tips to help you increase your chances of getting your song featured.
New emerging AI platforms can help artists and bands promote their music in several ways, from identifying their target audience to creating personalized marketing campaigns. Here, we explore how artists and bands can use AI to reach wider audiences.
We explore all the steps that are vital to getting the attention of labels, from covering the key basics, where to find labels, and how to reach out to them. This comprehensive guide will help break down all the important steps so that you can elevate your career as an artist.
The year 2022 promises to be an exciting one for the music industry especially how it’s reflected in streaming and social media platforms. Let’s unpack a hefty report from the music research and analytics platform Viberate, which used over a trillion data points across multiple channels.
