Marketing
young-contemporary-musician-in-front-of-drumset-on-2021-09-24-03-19-30-utc-cropped

TikTok, Genre Blending and Niche: Music Marketing Trends to Watch Out for in 2022

The year 2022 promises to be an exciting one for the music industry especially how it’s reflected in streaming and social media platforms. Let’s unpack a hefty report from the music research and analytics platform Viberate, which used over a trillion data points across multiple channels.

How NFTs Are Changing the Music Industry

How NFTs Are Changing the Music Industry

NFTs or Non-Fungible Tokens have become quite popular lately and the world seems to have turned their eyes on crypto. So what is the hype all about?

Johnny Gillespie

The 5 Musts of Owning Your Music Career

After over a decade working in music as a musician, mentor, writer, and everything in between, I am proud to share the knowledge that I wish someone had told me when I first started out.

How to Elevate Your Music Career During the Pandemic

How to Elevate Your Music Career During the Pandemic

The global pandemic has had a devastating effect on the careers of many musicians. With all large gatherings canceled, many performers are left with little or no income. Rather than give up on your music career, find creative ways to become a better artist.

1

A Guide to SmartLinks for Bands and Artists

This overview of the smartlink platforms is a good start for any artist or band out there who wants to take their marketing efforts to a new level. First made purely for music releases, smartlinks can now be used for concerts, tours and even podcasts.

Beginners Guide to Promoting Your Music on YouTube in 2020

Beginner’s Guide to Promoting Your Music on YouTube in 2020

In the world of entertainment, YouTube has become one of the most innovative platforms for an
individual to make a living off of. Some of the top earners made over $20 million in 2020 and the
platform is expected to continue to rise in popularity.