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Marketing Methods By Tom Colohue. Part Six: Getting The Name Out There

Self-advertising is present in almost everything that we do. When you’re putting up posters and handing out fliers, you’re advertising your upcoming gig as a dramatic and exciting experience.

Marketing Methods By Tom Colohue. Part Five: Drawing A Crowd

Word of mouth is the single most important thing in anything that you ever want to make money from, whether gig, company, restaurant or promotion venture.

Marketing Methods By Tom Colohue. Part Four: Establishing A Reputation

In truth, practically everything that you do, as a person and as an artist, is essential to making or breaking that reputation.

Marketing Methods By Tom Colohue. Part Three: Creating A Unique Performance

Making a performance that pulls in every person in the room is important. Being the opener that eclipses the headliner by means of being memorable is even better.

Marketing Methods By Tom Colohue. Part Two: Understanding The Target Audience

If you’re honest with yourself then you can present an honest and, more importantly, a non-conflicting image to your audience.

Marketing Methods By Tom Colohue. Part One: Series Introduction

This little collection will all be dealing with the basics, as well as the more advanced reasoning behind successful marketing of a band, artist or musician.