Promoting your band in the middle of a worldwide quarantine seems really hard – but there are ways forward, more than you might think. As I look around in my role as a music marketer I have seen some strange successes. People are starting to put stuff together, especially in Scandinavia.
The case of the Threatin band, “fake it till you make it” in the music industry (with examples of Elvis and Taylor Swift), and how musicians are being scammed – with stories from Aaron involving Def Jam, president of UPS, and US Secret Service.
The internet has certainly changed many things, and the largest impact has been on the music business. If we listen to the record labels then apparently the music business is facing Armageddon, but is it possible for an artist to make it? Or has the Internet killed it all off?
Viacom CEO Takes $10m Pay Cut – but he still made $33.4m last year.
An open letter to Pandora & the Artists, and the foundation for a dialogue on compromise.
You’ve got a great band, a solid tour and good album sales. Everyone in the band is getting along. Everything is perfect – or is it? Here are some top tips for avoiding failure for your band.
