Marketing

Controversy and Comeback: How Beyonce Flipped Her Image Overnight

You wouldn’t bet against Beyonce – not even a lip-synched national anthem can keep her down for more than a week at a time.

Garcia Goodbye

How To Launch A Single… Literally

Every $ we can save on promotion is a $ we can spend on beer. We are true Belgians and we live up to our name. We are a band that works out simple ideas which we make up while having a few beers.

Five Networking Musts For Every Musician

Nobody achieves anything in life on their own, and this especially holds true in the music industry. As such, emerging musicians should develop a networking strategy to promote themselves as comprehensively as possible.

Don't Ignore This

Ignoring Your Fans: The Quickest Way To Fail As a Musician

A guest post from Ariel Hyatt, the founder of Ariel Publicity, a New York based digital PR firm. Want your fans to reward you? Read on and learn this #1 rule.

Charice Pempengco

10 Musicians Who Were YouTube Discoveries

Social media is the new source for talent scouts to discover sensational stars and YouTube is one such social media who has given the world some hip-and-happening musicians.

Practical Tips for Touring

Practical Touring Tips

Artists, even the most successful ones, often make the majority of their money on the road. Not only is touring necessary to build and maintain a fan base, but if done well, it can also be very lucrative.