Marketing Methods By Tom Colohue. Part Fourteen: The Self Against The Professional
Being the concummate professional, while doing wonders for your professional career, can be a little bland. First off, let’s take a look at the meaning of the world.
Being the concummate professional, while doing wonders for your professional career, can be a little bland. First off, let’s take a look at the meaning of the world.
Word of mouth. Nothing beats word of mouth. The power of the elusive marketing strategy is immensely effective and one that social media sites like Twitter or Facebook find sustenance in.
With the explosive growth of online social networking in recent years, musicians now have several ways to communicate with their fans. But broadcasting the minutiae of everyday life via tweets is not for everyone – be it the fan, or the musician.
If you’re an independent artist, let’s face it; unless you have a full-time booking agent and a strong marketing team behind you, you are in charge of sales and marketing.
Every band is creating a Facebook page, so why shouldn’t you? But, while your tutorials may have answered the “how,” no one has answered the question, “why” and “for what purpose?”
This particular piece will be about dealing with the bigger companies such as large scale venues, international promoters and record label managers.