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Why And When To Move Toward Finding A Publishing Deal

For a songwriter, getting a publishing deal is an important step toward building a viable career.

A Guide To PRS For DJs

The majority of DJs write their own music these days, but how many of them consider themselves “songwriters”?

Licensing Music For Films, TV, Commercials, And Computer Games. Part 1

Whenever a producer of a film, television show, commercial, or computer game wants to use music in a project, there are two different kinds of licenses which come into play. Learn more in this excerpt from the 4th edition of “Music Is Your Business.”

D2F SideSteps Marketing Plan

My 9-Month Marketing Plan

After the completion of the performance, I decided that it’s high time that we take our band’s future seriously. I sat down and kept notes of our goals and vision, than put everything on paper to create this 9-month marketing plan.

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The Magnificent Marketability Of Music & Fashion

Through several years of study from an academic, professional, as well as a personal perspective, I’ve come to gain an understanding of the history surrounding both the music and fashion industries, respectively.

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Pay To Place: A Modest Proposal?

Recently, one of the world’s top music supervisors floated the proposition that it may make sense for labels and publishers to pay for placement (e.g., “Pay to Place”) in order to benefit from its promotional value to their viewers.