Creative Promotion: DIY Or Leave It Up To The Label?
You have to treat your band as a business and put a corresponding effort into it, and yes – you have to be creative not only with your music. But is it all really about doing it on your own?
You have to treat your band as a business and put a corresponding effort into it, and yes – you have to be creative not only with your music. But is it all really about doing it on your own?
Don’t let the Grammys fool you. Rock is dead. The Grammys are a fairly conservative association that tends to reward those whose creative peak is past them. A better indicator are year-end sales (easily found if you google “Billboard year-end charts”). One look over the 2009 year-end charts and one thing stands out: the lack of any top rock acts.
Using the stock exchange as a basis for my business model, I’ve constructed a theoretical approach to help support up-and-coming bands, starting from when they’re still at their earliest stages of their artistic and commercial development.
Lots of meetings and panels, in mix with fresh air and fancy lunches and dinners didn’t let me report here each day of the event – hope you forgive me and enjoy reading this brief summary report from MIDEM 2010.
During the last few months I noticed an interesting tendency while exploring various branded apps for artists in the App Store’s Music section.
Founders of Tunited, a new music community website set to “revolutionise the music industry”, just launched a blog to beguile the time before a full roll-out of the project in April 2010.