UnlockTHIS: Creating Gateways To Great Content

YYou might know Budi Voogt as the guy behind Heroic Recordings and The Soundcloud Bible. Now he’s got something new in the works: the like-to-download platform UnlockTHIS.

Content gates and like-to-download platforms allow creators to exchange content for social currency such as followers, subscribers and email addresses. However, such services have been around for quite some time and the people at Heroic Recordings were dissatisfied with the available services out there, so they decided to make one of their own.

So, what separates UnlockTHIS from the rest of the pack? For one, UnlockTHIS isn’t just aimed to musicians, but also works for filmmakers, writers and other content creators. The service supports all types of content and allows you to create unlimited campaigns for free.

For example, you can create campaigns that showcase a YouTube video or SoundCloud upload and select a number of platforms to “gate to” in order to unlock the content.

Features:

• Set up gates to any file type, even MOV, PDF and ZIP.
• Gather email addresses in exchange for downloads.
• Grow your audience on social media.
• Account profiles for your campaigns.
• Include co-creators and friends.
• Customizable campaign pages.

For more information about UnlockTHIS and to sign up for the service, visit www.unlockthis.net. If you’ve had a chance to try it out, what do you think of it?

Oscar Hjelmstedt, editor of Dotted Music, is a writer from Sweden. Besides writing, he’s passionate about 90’s rock music and Tarantino-movies.