inspiration

Your Fans Are Your Life-Blood, But…

Catering to your fans, and making yourself their best friend can boost your career like nothing else in the industry. But if you don’t know your fans, you will never grow that audience, you will not build that reputation, and you will not sell merchandise.

Starting A Record Label. Part 1

The focus of these columns is business, a running diary of an underground label starting out in small town Kansas. I invite you to keep up with it as I hope to share some of the experiences that pop up.

Swimming In A Sea Of Nets

Is it better to be a big fish in a small pond or a small fish in a massive pond? The interwebs is very much a vast ocean when it comes to what can be accessed, what is out there, and how there are sites upon sites that I have yet to discover. Now as a publicist for the past six or so years, I have come a pretty long way.

What Does It Really Take To Be In A Band?

At this very moment, teenagers all over the world are jamming in their garages with dreams of record deals and fame in their heads. They might win the battle of the bands! After that, the sky is the limit, right?

Jared Leto: ‘We’re Taking Full Advantage Of The Digital Age Here’

30 Seconds To Mars’ legendary frontman Jared Leto just talked to Ultimate Guitar’s Steven Rosen about the band’s third album This Is War, and some music marketing topics I really loved to see covered in this interview.

MIDEM 2010 Roundup

Lots of meetings and panels, in mix with fresh air and fancy lunches and dinners didn’t let me report here each day of the event – hope you forgive me and enjoy reading this brief summary report from MIDEM 2010.